2022 Guide For Setting Up Profitable Google Ad Campaigns
Google Ad Campaigns Google is dominating the internet, and in 2022, that means the world. I think it would be a safe bet to say [...]
A 2021 study by Sapio Research found that 86% of marketing decision-makers relied on a popular digital tool to determine their direction: third-party cookies. Now, that tactic […]
How To Start A Cult (For Marketers & Social Media Influencers) Does your brand have a cult-like following? Do you have loyal customers ready to purchase your […]
The Metaverse is going to be the next version of the internet and social media. It is important for savvy marketers to start familiarizing themselves with […]
I want to be very clear off the bat, I built my career off digital advertising and paid media, not social media marketing. Advertising does not work […]
Google Data Studios is my go-to reporting dashboard for clients. It is the perfect reporting & data visualization tool for marketing and analytics. Previously, we used a […]
Programmatic, by definition, just means automated. If you are looking into programmatic marketing, you are really just looking into automated digital marketing efforts. Programmatic marketing or advertising […]
What Is Media Buying? Media Buying is the act of paying for placements either on the internet or in physical locations to promote a business, product, or […]
Impression Share: The Google Ad Hierarchy In 2022, the secret formula to your Google Ad campaign is to focus on your Impression Share. Impression Share is the […]
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